This year, HOST in Milan was once again a complete success for Helios Dr. Bulle GmbH & Co. KG. It particularly excelled with a very extensive range and a high level of international participation among exhibitors and visitors. Compared to previous years' exhibitions, we experienced an increase in booth visitors and high-quality conversations at the Helios booth. The audience was also notably international.
According to the trade fair organization, this year's event was attended by over 180,000 professional visitors from 166 countries. Many major hotel chains were in search of innovations, as well as professional HORECA (Hotel, Restaurant, and Catering) retailers from all continents of the world. According to many visitors to our booth, HOST has evolved into the international leading trade fair in the hospitality sector in recent years and is a must-attend for every professional retailer.
We were able to make a significant impact once again this year with our Helios Meeting vacuum jug. Our prototype Helios Meeting in the Gold color particularly caught the attention of our visitors from the Middle East.
But the Helios Green Wave vacuum jug also generated a lot of interest. For this model, we use 100% recycled plastic from our own production, with only the Santoprene sealing made from new material. As a result, this jug is a product that reuses scrap material at the same economic level, significantly reducing the use of new plastic material.